秉承“融匯中西管理智慧、培養(yǎng)創(chuàng)業(yè)創(chuàng)新精神、踐行服務(wù)社會(huì)責(zé)任、作育商界管理精英”的使命，我院扎根于中國情境，致力于管理理論創(chuàng)新及管理實(shí)踐的研究。近年來，我院科研成果豐碩，高水平論著持續(xù)涌現(xiàn)。中山大學(xué)管理學(xué)院微信公眾平臺(tái)將陸續(xù)推出中大管院2020年科研力量系列文章，向大家展示管院近期的科研成績(jī)單。下面讓我們一起來走進(jìn)管院科研世界。

教師姓名：卓曉坡助理教授

論文題目：Pricing with risk sensitive competing container shipping?lines: Will risk seeking do more good than harm?

刊物名稱：Transportation Research Part B

期刊卷期數(shù)：2020年第133卷

所有作者：Tsan-Ming Choi, Sai-Ho Chung, Xiaopo Zhuo(通訊)

學(xué)校類別：一A重要核心期刊論文

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論文摘要

Container-shipping-lines (CSLs) operate in a highly competitive market with high demand volatility. Unlike many other industries in which risk-averse attitude is dominating, it is well known that many CSLs exhibit risk-seeking behaviors. In this paper, by using the mean-risk formulation, we analytically study the effects of risk attitude and demand volatility on the service pricing game between two CSLs. We find that the equilibrium prices increase when CSLs can accept more risk, and being slightly risk-seeking can help maximize the expected profits of both CSLs. We discover the risk-attitude convergence effect, which theoretically reveals that the “optimal risk attitudes”for the CSLs move in the same direction. Therefore, our research suggests that both CSLs should hire slightly risk- seeking managers in a competitive shipping market. In addition, we explore the impacts brought by demand volatility and find that the equilibrium prices increase (decrease) in the demand volatility when CSLs are risk-seeking (risk-averse). We uncover that when an individual CSL’s risk sensitivity level is small and its rival is risk-seeking, its own expected profit under the decentralized case could be larger than that in centralized case. Finally, for robustness checking of our research findings, we investigate the scenarios with multiplicative?randomness of demand, asymmetric information on risk attitude and multiple (more than two) competing CSLs, and find that our main findings still hold. Counterintuitively, in the case with multiplicatively random demand, we analytically find that CSLs may not prefer a large market potential when they are risk-averse.

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教師簡(jiǎn)介

卓曉坡，本科與博士就讀于中山大學(xué)，現(xiàn)為中山大學(xué)管理學(xué)院助理教授，研究興趣為供應(yīng)鏈競(jìng)合策略與協(xié)作機(jī)制。研究領(lǐng)域?yàn)槲锪鞴?yīng)鏈管理、競(jìng)爭(zhēng)與合作博弈模型、供應(yīng)鏈金融。研究成果發(fā)表在Transportation Research Part B、Transportation Research Part E等期刊。1項(xiàng)研究成果獲國家發(fā)明專利授權(quán)。參與多項(xiàng)自然科學(xué)基金重點(diǎn)項(xiàng)目、青年項(xiàng)目等，并擔(dān)任Transportation Research Part B、Transportation Research Part E、International Journal of Production Research等多種期刊匿名審稿人。

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