【頂級大師課】《銷售與說服的技巧》超級暢銷書作家-丹尼爾·平克親授
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1.認識你的老師(AV772699171,P1) P1 - 02:30
?The essence of persuasion: It's all about changing people's minds in a way that gets them to do something.
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4.服務于你的受眾(AV772699171,P4) P4 - 00:05
?Ultimately, what we do as persuaders and sellers is we serve other people. We want to help to move them to a better place.
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4.服務于你的受眾(AV772699171,P4) P4 - 00:45
?turn your selling into serving:
- make it personal (put a human face, learn how to improve a person's life)
- make it purposeful
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4.服務于你的受眾(AV772699171,P4) P4 - 03:31
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If other person does what you ask them to do, will they be better off?
If other person does what you ask them to do, will the world be slightly be better off?
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6.清晰度：讓信息是有效的(AV772699171,P6) P6 - 01:13
?- information access -curating
- problem solving - problem finding (identify hiddend problem)
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6.清晰度：讓信息是有效的(AV772699171,P6) P6 - 05:18
?Five why? ask five questions starts with why
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