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外貿(mào)案例分析:看別人談價如何10分鐘之內(nèi)成交!

2022-10-18 11:06 作者:外貿(mào)原力  | 我要投稿

看看別人是如何在十分鐘之內(nèi)談判成交的!

A: Taylor, thanks very much for sending over the quote.Unfortunately the unit price is well above our budget. So I'd like to discuss how we can?reach a price point,that works for both of us.感謝您發(fā)過來的報價,可惜單價遠(yuǎn)遠(yuǎn)超出了預(yù)算所以我想商量一下怎么達(dá)成一個。

B: Ok, I'm open to discussion,the price quoted is highly competitive. and already includes a 10% discount.好的,這個可以商量,我給出的價格是非常有競爭力的,而且已經(jīng)包含了10個點(diǎn)的折扣。

You may be able to find another supplier with a lower unit cost. but you'd be compromising on quality.你也許能找到更低價格的供應(yīng)商,但質(zhì)量就降低了。

A: Thank you for the discount, and I do appreciate that your product quality is superior. so you've quoted $2 per unit, and to make this deal work. we'd need to get closer to $1.5 per unit.你報價是2美元,為了達(dá)成合作,單價要降到1.5美元左右.

B:That's an extra 25% discount, which is a big ask. I could do $1.75 per unit, but that would be?on the condition of?placing an order for 20,000 units. the turnaround time is 6 weeks.這要額外打七五折了,要求可太高了。我們只能做到1.75美元,而且是在訂購2萬件的基礎(chǔ)上,產(chǎn)品周期準(zhǔn)備要六個星期。

A:Ok, As?a suggestion, could you do?$1.65 per unit? And a minimum order of 15000 units?好的,有個建議,你能做到每件$1.65嗎?最低訂單量15000件嗎?

A 7 week turnaround is fine. If yes, I can authorise the order today. We've got many similar products in the pipeline to be ordered in the next 3 months, and?I'm looking to build a strong partnership with?one supplier.7個星期的交期時間也是可以的。如果可以,我今天就授權(quán)下單。訂購很多這樣的產(chǎn)品,我希望能跟一家供應(yīng)商建立強(qiáng)有力的合作關(guān)系。

B:Ok deal, $1.65 per unit. I'll send you our terms now via email. 成交,每件1.65美元。我現(xiàn)在就用郵件把相關(guān)條款發(fā)給你。

這是一個老外分享的成交話術(shù),十分鐘之內(nèi)就成交了。談判的步驟總結(jié):首先客戶說你報的價格太高,大大超出預(yù)算,看如何調(diào)整能達(dá)成訂單?然后供應(yīng)商說價格可以談,少一點(diǎn)沒問題,要有數(shù)量條件限制,以及交貨時間限制,最后客戶再在交期上讓步,以降低價格和數(shù)量為交換,并強(qiáng)調(diào)如果同意能立馬下單。這單交易就達(dá)成了,看似簡單,實(shí)際上背后雙方估計已經(jīng)聯(lián)系了很久,大家在談判的時候主要是借鑒一些英語用法就好了,不要太沉迷于這個時間。

接著再分享一些常用的商務(wù)英語句式,供參考!

第一個:I will get back to you......

I will get back to you about that design as soon as I finish loading the container.

I will get back to you about the production time for your project when I finished this meeting.

第二個:I am reaching out because ....

Hi Taylor, I'm reaching out because I have a business proposal with you.

Hello Alex, I'm reaching out becasue we have new catalogue to share with you.

Hello Mike, I'm reaching out because we already finished the design for your project, kindly check it.

第三個:I just wanted to follow up.....

Hi Mike, I just wanted to follow up on that email I sent last Friday.

Hello, Alex, I just wanted to follow up on the project that we discussed last week, is there any updates for it?

Hello Taylor, I just wanted to follow up about the area drawing for your project as we talked last Monday.

第四個:Feel free to reach out if you have any questions.

第五個:I hope you had a smooth trip back from xxxx

希望你從xxx回來一路順風(fēng)

Smooth trip 一路順風(fēng)

第六個:We hope you have been enjoying the warm weather we're having.

希望你在這能享受我們溫暖的氣候。

How are you?

第七個:Have you been able to get settled in?

你安頓好了嗎?

How are things going in xxx(這是客戶所在的地點(diǎn)名稱)

第八個:How did you arrive at that price/cost?

你說怎么定到這個價格的?/你是如何談到這個價格的?

第九個:We'd like to offer a counter-proposal.

我們想提出相反方案

a counter-proposal

是一個禮貌拒絕對方方案的方法,同時準(zhǔn)備提出自己的建議!

Thank you for your offer of $89000. Given the price of candy theme design, we'd like to offer a counter-porposal of $93000.

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外貿(mào)案例分析:看別人談價如何10分鐘之內(nèi)成交!的評論 (共 條)

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